YOUR PROPERTY IS UNIQUE.

SO IS OUR APPROACH.

Because the Conventional Way of Selling Properties Doesn’t Always Make Sense.

Does any of this sound familiar?

  • Your property has been sitting on the market for way too long.
  • You’ve been waiting—for your property to sell, to find qualified buyers, and to hear back after showings.
  • It feels like your property is lacking visibility, and that there are no buyers out there for you.

Auction Strikes Back.

Cates Auction harnesses the power of marketing technology to generate qualified buyers for properties just like yours. Starting in the tobacco industry in 1942, then moving on to estate and real estate sales, we’ve been fostering demand for 4 generations.

When it comes to supply and demand, especially in real estate, demand always calls the shots. That’s why we’ve created an innovative online marketplace for competitive bidding, geared toward bringing buyers to the table.

Our Selling Process

We Prepare Your Tailored Marketing Strategy

Highly targeted and tailored to your timeline, our award-winning strategy is designed to engage the highest volume of qualified bidders. Your property will saturate the market through various promotional channels with urgency to reach a larger audience of buyers. And you’ll receive detailed weekly updates on all media and marketing channels up to your auction date.

We Create Competition for Your Property

Auctions shift the buyers’ focus from price to value. We understand the value your property holds and are always on your side. It’s our goal to bring you the highest return and find your perfect buyer—the one that knows your home’s true market value. By targeting and capturing qualified buyers, we create a competitive atmosphere that drives up the price. Prospective buyers are able to pre-register for your property, submit their bids, and view competing bids.

Say Hello to Sold!

The best part about selling your property through auction is that your closing date is set in advance—no contingencies, no inspections, no updates or fixes. At auction close, your winning bidder signs a contract and completes the transaction.

We Accept 2 out of 10 Properties. See if you Qualify.

Traditional vs. Cates Auction

TRADITIONAL
CATES AUCTION
PREDICTABLE TIMELINE
No
Yes
SELLER CONTROL
No
Yes
BUYER-PAID COMMISSION
No
Yes
TRANSPARENCY
No
Yes
CONTINGENCY-FREE
No
Yes
93% SALES RATIO (AVG.)
No
Yes
98% CLOSED RATIO (AVG.)
No
Yes

Seller FAQs

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