Our Marketing Advantage

No matter how skilled the auctioneer conducting an auction, the ultimate success of the event is determined in large measure by the people who are present to participate. A well-designed and executed marketing campaign is essential to getting the right number and type of potential buyers to attend the auction. Our sellers are kept apprised of all marketing activity and responses via weekly “Activity Reports”. Because there is a pre-determined sale date, it is possible to compress a lengthy marketing campaign into just a few short weeks, thereby dramatically increasing the amount of exposure given to your property. Using a wide variety of channels, we can effectively communicate not only the details of the property, but also the sense of urgency required for successful ownership.

A typical saturation marketing campaign for an auction will include a combination of the following channels:

  • Signage (on property & directional)
  • Brochures
  • Dedicated web page w/photo gallery, links, and downloads
  • Email broadcasts (house and specialty lists)
  • Social networking
  • Internet listing services (MLS and property-specific)
  • Print media (newspapers, magazines, journals, specialty publications)
  • Direct mail (house and targeted lists)
  • Press releases
  • Pre-sale site inspections
  • Property Information Packages
  • Telemarketing
  • Buyer’s agents

In short, our award-winning auction marketing changes the game for selling real estate in Missouri and Kansas.

If you have personal property also, our accelerated auction marketing is the perfect solution. Click here to learn more about personal property auction services for our real estate clients.

We are Kansas City's oldest and most experienced real estate auction company specializing in accelerated real estate sales in Missouri and Kansas, including Overland Park, Lenexa, Shawnee, Leawood, Kansas City, Lee's Summit, Olathe, Blue Springs, Independence, Liberty, Kearney, Parkville, Smithville, Gladstone, Clay County, Platte County, Jackson County, Johnson County, Wyandotte County, Leavenworth County, Cass County, Lake of the Ozarks, Lake Ozark, Sunrise Beach, Osage Beach, Four Seasons, Shawnee Bend, Miller County, Camden County, and around the Midwest. Kansas City auctioneers with regional expertise!